Zenni Optical Lookbook and Campaign

I had the pleasure of shooting the new lookbook and campaign for The North Coast Collection of glasses and sunglasses for Zenni Optical in San Francisco. We did the shoot in Point Reyes which is such a beautiful and unique part of the bay area. These glasses are actually really stylish and it's always such a treat to do a shoot where the product inspires me! Tony, the creative director and I had great chemistry when it came to collaborating on these ideas. He wanted to capture the lifestyle and feel of Northern California, which is a very different vibe that southern California. The way people experience the beach, the fashion, weather and the outdoors in general is very different, so our goal was to really hone in on NorCal look and feel.

Personal Work // Golden California short film

For the past year and a half, I've been really inspired by poetry, so all of my personal work has included poems written by friends and people alike who inspire me. Last July, I took a personal trip with my friend David through sequoia national park, San Francisco and Big Sur and filmed him a long the way. Dan and I have been pretty slammed this summer and fall, so we just got around to editing this footage. 

Poetry and voiceover by Sarah VandeKamp

Filmed by Jennifer Whalen

Edited by Jennifer Whalen and Daniel Zhu

Special thanks to David for being a part of the video.

Editorial for San Francisco Guestbook

Last February, Dan and I were commissioned by Where Traveler to shoot a six page spread editorial and video component about the wine tours and bike trails around Napa and Sonoma. I did all the stills and filmed, and Dan filmed and did the editing. We spent two days shooting this story; one day in Napa and the other in Sonoma. The guest book is in every single hotel room in the Bay area that Morris Media Publishing has a partnership with including but not limited to outrigger hotels and holiday inn. The book highlights different tourism activities through out the city and wine country.